This section explores the final concept of the Hook Model: Investment. Write a 2 page paper includin

This section explores the final concept of the Hook Model: Investment. Write a 2 page paper including all of the following:

How do we irrationally value our efforts?

Explain the importance of storing value.

How do we load the next trigger to keep the Hook Model loop going?

Give an example of a product or service that handles Investment well. Meaning, who increases the likelihood of users returning by improving the service the more it is used? Explain.

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