The Strategic Management Cycle, management homework help (4 pages)
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The Strategic Management Cycle
Case Assignment
For your case assignment this session the organization you will be
reviewing is Dish. You will be considering how this organization
competes within a very competitive industry.
After reviewing the book section, presentation materials, and
additional readings, consider the organization’s mission/vision/values
and key stakeholders and discuss the organization’s position and niche
in the competitive environment.
Make sure you present the company’s mission, vision, and/or values
(whatever the company makes available to the public along these lines),
and discuss the company’s most important primary stakeholders. Indicate
whether you believe the company’s mission, vision, and/or value
statements are in alignment with stakeholder needs. That is, does the
organization treat key stakeholders in a fashion that is in alignment
with its posted mission/vision/values?
Also, is the organization’s mission/vision/values in alignment with the volatile environment in which it competes?
Assignment Expectations
Your case assignment should be a minimum of 4 pages in length.
You are required to use APA formatting and you are required to cite
and reference your sources. There should be a minimum of three
reputable sources cited and referenced in your paper.
Please make sure you review the assignment rubric prior to writing your assignment.
Module 1 – Background
The Strategic Management Cycle
Here is an e-text we will be using throughout the session that
provides a good overview of the strategic management cycle. Please read
the pages specified:
Subba, R. (2009). Strategic Management [Including Skill
Development]. Himalaya Publishing House. Retrieved as e-book from
Trident University’s online library. Pp. 20-51
Here are a few articles that provide more of an overview of strategic management:
Nag, R., Hambrick, D. C., & Chen, M. (2007). What is strategic
management, really? Inductive derivation of a consensus definition of
the field. Strategic Management Journal, 28(9), 935-955. Retrieved from
Trident University Library.
Harrington, R. J., & Ottenbacher, M. C. (2011). Strategic
management. International Journal of Contemporary Hospitality
Management, 23(4), 439-462. Retrieved from Trident University Library.
Here are a couple presentations that also provide an overview of strategic management:
Pearson Custom (2014), Strategic Management Process and Organizational Strategies. Retrieved from: http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=12166
Pearson Custom (2014), Strategic Management and Planning Techniques. Retrieved from: http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=12168
Please open the Trident University IBIS World
document and scroll to the bottom of the page. Click on the “Click
Here” hyperlink at the bottom of the page. This will take you to IBIS
World, an organization well known for conducting industry level
research. Run a search on “Cable” in the search window. You will then
see a list of links that will lead you to detailed industry specific
report. Please click on Cable Providers in the U.S.
Also take some time to look at what’s going on in related industries.
Here are some readings related to the competitive environment
surrounding the cable industry. Although many folks consider large
cable companies to have a near monopoly position in the marketplace, the
services provided by organizations such as Netflix, Dish, Amazon Prime,
Hulu, and others are causing a lot of individuals to ‘cut the cord’ due
to the high prices the cable companies charge for their services.
Gallaga, O. L. (2014, Jun 15). Rethink costs before cutting cable
cord. The Atlanta Journal – Constitution Retrieved from Trident
University Library.
Mann, E. (2014, Apr 08). Students cutting the cord to cable. University Wire Retrieved from Trident University Library.
Platt, G. (2014). Cable television industry consolidates. Global Finance, 28(3), 63. Retrieved from Trident University Library.
Schredder, S. (2014, Apr 29). Netflix goes cable. Benzinga Newswires Retrieved from Trident University Library.
Making friends; Netflix. (2013, Sep 14). The Economist, 408, 71. Retrieved from Trident University Library.
Schechner, S. (2014, Jan 28). Netflix gears up to expand in europe;
rival media companies race to grab subscribers, program rights. Wall
Street Journal (Online). Retrieved from Trident University Library.
Ramachandran, S. (2013, Oct 13). Netflix pursues cable-TV deals;
online video service would be available on set-top boxes. Wall Street
Journal (Online). Retrieved from Trident University Library.
Bensinger, G. (2012, Sep 26). Netflix CEO keeps focus on expansion,
price. Wall Street Journal (Online). Retrieved from Trident University
Library.
Ramachandran, S., & Ziobro, P. (2013, Jun 21). Dish may cast a
wider net. Wall Street Journal (Online). Retrieved from Trident
University Library.
Ramachandran, S., & Peers, M. (2013, Apr 15). Dish’s Ergen
doesn’t shy from a fight. Wall Street Journal (Online). Retrieved from
Trident University Library.
Chaudhuri, S. (2013, Feb 13). Amazon strikes content deal with CBS
for prime service. Wall Street Journal (Online). Retrieved from Trident
University Library.
Amazon adds streaming-video service for prime members. (2011, Feb
22). Wall Street Journal (Online). Retrieved from Trident University
Library.
Gottfried, M. (2012, Sep 05). Amazon deal takes fight to netflix.
Wall Street Journal (Online). Retrieved from Trident University
Library.
Sharma, A. (2014, Jan 21). Amazon considering online pay-TV service;
live TV channels would compete with cable, satellite. Wall Street
Journal (Online). Retrieved from Trident University Library.

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