Supply Chain Performance , writing homework help

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The question: Read the attached article that explains how revenue-sharing contracts improve supply chain performance, using the example of Blockbuster. Discuss why Blockbuster is not so successful today despite the revenue-sharing contracts. Address whether Blockbuster should change the current revenue-sharing contracts, and if so, to what type of contracts.

Writing requirements: Pls write a page (not less than 300 words. Could be more, it is up to the completion of the task) on the above-mentioned topic. All research resources used should be cited in APA style. The question relates to the supply chain subject. I will provide the posts which need replies upon tutor selection. 

The Replies should not be less than a paragraph that adds more info or critique. Also, use a reference for each reply. 

The Article link: http://www.gametheory.net/news/Items/078.html  

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