Promotional Strategy

Below are possible areas to cover in each section.  Use academic research.

Reminder:  All students must contribute a minimum of 1 written page with a minimum of 2 academic references to receive a credit for each draft.

Company : Microsoft

Product : HUB 2x

Promotional Strategy

o   Be specific, how will you communicate your message?

o   What slogans will you use

o   What info do you need to convey

o   What media will you use and why

o   How will this strategy be effective for your target market?

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